April 30, 2008

It was pretty cool to be featured on Killerstartups. We had several major companies contact us wanting to bring HotPluto to their area (in some cases country)


Our goals are to build this video ad directory so that Advertisers get the promotion they deserve and for the price they can afford. With over 250 advertisers on the site now, we have a ways to go. Even by offering freebies, it is still a chore for the Advertiser to fit in the creation of their video ad. With that said, we have added an Image Upload option so that Advertisers can get a presssence on the site while they figure out what, who, where, when, why in regards to getting their video ad done. Their images will play like a slide-show.

Google, Yahoo and MSN are still working out how they will serve video ads up on their site in a less intrusive maner. HotPluto is defined as a Video Advertising Directory. Where we differ from these Goliaths, is that we are buidling a home for Video Advertisers--we are not showing up on various realted content websites out there via a CPC marketing campaign.

Consumers will eventually frequent the site but not before, the content is there. So the current focus remains on the Advertisers and getting their content listed in the directory.

The Video Advertising market is emerging but booming at the same time. We are in the game early and hopefully that will help us progress to a global reach and appreciation...still a long ways to go. This is why we are offering huge incentives that include FREE premium advertising for new Advertisers.

At Hot Pluto, we strongly beleive that whether it is re-purposed TV Ads, Viral Video Ads or professional Made for Internet Ads, they are coming! It's not if as far as we are concerned..it is WHEN!

Brett