All You Have to is ASK!

We know these are tough times for small businesses--especially when it comes to squeezing precious dollars into their advertising budgets. We want to do our share and help out any way we can. We also know by giving away premium (paid) advertising memberships, there is a more likely chance your business video ad will be seen--that's important to us!

Rather than not have your meaningful content on our site because it's not in your budget, we'd like to offer a deal--so go ahead an ask us. Who knows, maybe we'll give you something you can't refuse in exchange for your word of mouth support.

We are in a recession--bordering depression. Hot Pluto needs income like everyone else but we won't let it stop us from getting you what you need; affordable upgraded video advertising that is also un-intrusive.

Give us a shot--we already have over 300 satisfied advertisers. We may even help you set your account up and load your video ad.

October 12th, 2008

Hopefully by now you have noticed the changes to the Home Page. Let's go over them:

Featured Listings- We added 4 placeholders and they now extend the length of the page

Categories- We added the Categories section to the home page to facilitate easier searching for your Video Ads

Call-to-Action Buttons- Thanks to the design expertise of David Moulton of Moulton Studio. These buttons help both Advertisers and Consumers learn about membership with Hot Pluto--straight to the point information and links.

Previous Content- Much of the previous Home Page content is still available from the Main Menu at the top as well as through some links placed at the bottom of the Home Page

The site has evolved into more of a Video Business Directory and much of the ideas came from you--so thanks and keep the great ideas coming!

One more thing that will help bring traffic to the site and ultimately get your Video Ads more views is voting for us at Killer Startups-- If you gt a moment, please follow the link and hit the vote button to the left of our company name and description. If you are interested in some great business discounts, please visit our partner Americas Best Companies (ABC) and sign up fro their great services. If you become a member there, you can access our 20% monthly discount for our Level-1 service. This brings your monthly fees down from $19.95/mo to $15.95/mo--forever!

Thanks and we appreciate your support!
Brett Hill- CEO

Hot Pluto continues to evolve with our latest office opening in Sydney, Australia. Our partnerhsip with CFM Media will insure Hot Pluto is marketed and provided as a cost effective vieo advertising solution in Australia and New Zealand.

CFM has created a "Make and Host" program which includes the creation of a video ad and one years Level-1 hosting on www.hotpluto.com.

All businesses out there realize they need to eventually have a video pressence on the Internet. With the continuing advancements in Broadband and Video Tech, the opportunities for companies around the world to showcase their company, products and services in motion is endless! Below, is a U.S. Hot Pluto Advertiser's testimonial:

April 30, 2008

It was pretty cool to be featured on Killerstartups. We had several major companies contact us wanting to bring HotPluto to their area (in some cases country)


Our goals are to build this video ad directory so that Advertisers get the promotion they deserve and for the price they can afford. With over 250 advertisers on the site now, we have a ways to go. Even by offering freebies, it is still a chore for the Advertiser to fit in the creation of their video ad. With that said, we have added an Image Upload option so that Advertisers can get a presssence on the site while they figure out what, who, where, when, why in regards to getting their video ad done. Their images will play like a slide-show.

Google, Yahoo and MSN are still working out how they will serve video ads up on their site in a less intrusive maner. HotPluto is defined as a Video Advertising Directory. Where we differ from these Goliaths, is that we are buidling a home for Video Advertisers--we are not showing up on various realted content websites out there via a CPC marketing campaign.

Consumers will eventually frequent the site but not before, the content is there. So the current focus remains on the Advertisers and getting their content listed in the directory.

The Video Advertising market is emerging but booming at the same time. We are in the game early and hopefully that will help us progress to a global reach and appreciation...still a long ways to go. This is why we are offering huge incentives that include FREE premium advertising for new Advertisers.

At Hot Pluto, we strongly beleive that whether it is re-purposed TV Ads, Viral Video Ads or professional Made for Internet Ads, they are coming! It's not if as far as we are concerned..it is WHEN!

Brett

Combining the Power of Google and Youtube

Google and Youtube were bascially the inspiration of HotPluto. If you combine the power and reach of both, you have a Video Advertising Business Directory. Of course content and traffic are the key to any successfull website. Throw in a catchy name and your there!

Not exactly. Everyone has to have a starting point and convince "happen by's" to stay and look around. So the content has to be compelling and the point of the website has to be clear. We are still discovering who we are and more about our audience. We hope to learn alot from people but we first need to successfully bring people to the site.

Alexa seems to be a great tool to track your traffic stats. We've have climbed the traffic charts exponentially the past 6 months but have a long way to go. SEO is a big part of it along with all the other necessary tools out there.

Blogger is a great tool and we hope to use it like it needs to be used. Reaching out to people and getting feedback is our priority. If we don't hear from people we can't get this right. We have evolved through 3 major site designs and hope we have fnally landed on the right one. Content will change from time to time (it needs to) but I think we have found the general look we want.

So once again...tell us what you want...what will make Hot Pluto a household name? "HotPluto me?" It would be really cool someday if this is the phase business owners use to tell customers how to get an in debth look of their business. The video aspect is what we hope will drive customers to the site. Shopping in this new dimension should make for more infomed purchasing.

Update 10/20/07

So we are off and running with a few new Advertisers. The first Advetisers to the site are pretty much getting free upgrades. We plan to keep them there as long as possible to try everything out and give us some feedback as to how we can improve things.

We have some new business freinds from BizzFlip and hope to have their Video Ad on our site soon. By the way, we highly reccommend this site which is the CraigsList of the business world. They have been up and runnnig since May and seem to be doing very well.

We remain open to hearing from anyone as to how we can improve HotPluto for both Advertisers and Consumers. Our goal is to make this site as interactive as possible in the spirit of Web2.0.

October 15th?

As per out press release, we are gearing up to officially launch tomorrow a.m. What does this mean? It really means we are optimistically sure the bugs have been worked out and the site is ready for Advertisers and Consumers.

You will notice the site is heavily promoted for Advertisers as the first phase will be focused on bringing new Advertisers to the site and getting their Video Ad's listed. You will also notice there are more of the "commercial" grade Ad's on the site the samll business Ad we are targeting. This is because we decided to leave examples for other Advertisers. As new Advertisers come on board, we will relpace the samples with real Ad's. You can see there are a few.

How can you launch a site without content? Gathering content for a Video Ad directory is not easy...especially when there is little content out there. The good news is that new Advertisers will get some freebies and incentives to bring on other Advertisers that they may know. Also, I guess you could look at it this way; there is some real value in being that only Advertiser in a particular category (or as it currently is...all grouped together under Video Ads) When we get more content, we will turn on the "categories" or search function. We beleive there is no bigger turn off on a search realted site than to have someone search for specific content and find nothing. Yes, we will have to overcome this in time.

I think the hardest nut to crack is motivating people to actually take the time and create a Video Ad. If you have a camcorder and some footage, we do provide professional tools downloadable from out site that can help you create a cool, classy, funny and sticky Ad.

So come by and visit...your input is what we really need right now. How do we make this work for you? Let us know....